Branded Content

Building A Brand Done Right! 3 Tips to Success

Your brand is everything that you and your company stands for as a business.  Without a good, clear, and concise brand not many will know what your company is about or what your company is selling.  In order to build a solid brand you must invest a lot of time into making your brand presentable and recognizable. Making your brand presentable and recognizable is such an important step!  This is why I have written this blog.  To help you get on your.

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Snapchat VS Facebook: Why SnapChat Is Winning Facebook’s Younger Users

Facebook has had a strong hold in almost every demographic since it’s rise in revenue in 2008, four years after its creation by Mark Zuckerberg; recently there has been a loosening of that grip thanks to Snapchat.  Snapchat, like Facebook, took about four years to gain revenue after its founding in 2012 by Spiegel and Murphy. So as of today Snapchat has grown immensely, especially among the younger demographic.  Snapchat has an estimated 200 million users and 100 million daily active users..

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What Virtual Reality Means For Your Business: Six awesome ways to take advantage of the oncoming Virtual Reality apocalypse.

While attending the Sundance Film Festival last month I had a chance to experience Virtual Reality first hand. Before I experienced Virtual Reality for myself I was thinking about past experiences; The Virtual Boy, some late nineties arcade games, and the movie “Strange Days”. These did not impress me the way my boyhood imaginings hoped they would so my expectations were not exactly high. Fortunately I gave it a shot. And WOW what an experience. VR is truly something you cannot understand.

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5 ways to overcome writer’s block and spark the creativity needed to get out of your rut

As a creative marketer, one of the biggest struggles I face is waking up with an unexplainable lack of creativity and an inability to create valuable content on days when I most need to get things done. Most people refer to this phenomenon as writer’s block. The reason for writer’s block varies; some causes include timing, fear of exposure, and perfectionism. Since I’m currently experiencing this I figured I would put together a list of tips you could use to spark your.

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Podcasts and Marketing: Why Audio is the future of branded content

With the right strategy, tools, and people, a podcast can be a unique way to connect with clients and prospects. The podcast format blends human connection and branded content, providing a listen-when-you-want, on-the-go option for reaching your target audience. The human connection aspect of this format creates a personal relationship between those speaking and those listening. Running a daily, weekly, or monthly podcast can effectively connect you to large audiences, build brand personality, and refresh a tired social media strategy.   Differentiate.

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