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5 Tips To Help You Protect Yourself When Social Networking

Using social media sites, like Facebook and Twitter, is all about sharing a part of yourself for others to see, but this sharing comes with the risks of spammers, hackers, identity thieves, and other internet criminals that would love to take your information and use if for their own gain.  It is always important to know how to protect yourself so the risks mentioned above don’t come knocking at your door. Below are 5 tips to keep yourself safe! Know what you’ve.

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Snapchat VS Facebook: Why SnapChat Is Winning Facebook’s Younger Users

Facebook has had a strong hold in almost every demographic since it’s rise in revenue in 2008, four years after its creation by Mark Zuckerberg; recently there has been a loosening of that grip thanks to Snapchat.  Snapchat, like Facebook, took about four years to gain revenue after its founding in 2012 by Spiegel and Murphy. So as of today Snapchat has grown immensely, especially among the younger demographic.  Snapchat has an estimated 200 million users and 100 million daily active users..

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4 Ways Companies Should Approach Facebook’s “Reactions” Feature

   Last week, Facebook changed the social media world once again with its new Reactions feature. The new feature serves as an extension of the popular ‘like’ button. Facebook users can still ‘like’ posts, but now can also choose from six different emotive reactions: Like, Love, Haha, Wow, Sad, and Angry. The new reaction buttons are now available to all Facebook users and are extremely simple to use. To react to a Facebook post just hover your cursor over the traditional like.

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5 Social Media Trends Taking Over 2016

Social media is a rapidly growing space. Staying on top of the latest trends and utilizing them in your businesses’ marketing plan will put you in the “know” and give you a competitive advantage over other marketers. So what trends are dominating social media in 2016? Increased Social Ad Spend Facebook, Instagram, Twitter, Pinterest and LinkedIn have all invested heavily in their advertising platforms in the last year. With new features offering more ways for brands to connect with larger audiences, the.

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How Optimizing Photos on Social Media Tripled My Post Reach

5 hacks for optimizing your pictures on social media Most social networks are so user friendly, you’d think posting any ol’ photo would give you the same level of reach and engagement as any other photo, right? Oh my gosh no!     As a content creator myself I was always curious why certain posts received significantly higher reach percentages than others. I was managing a 13,000+ Client Fan Page and noticed that some posts would say “245 people reached” when others.

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The End of YouTube: How Facebook Is Taking Over Online Video

Facebook and YouTube have been in fierce competition over video stream king for quite some time now. At first, the thought of Facebook surpassing YouTube as the go-to video streaming platform seemed impossible, even slightly laughable. However, Facebook has taken extraordinary strides in a relatively short period of time, adding higher quality video streaming and the revolutionary news feed autoplay video . In the past year, Facebook has averaged close to 4 billion video views per day, largely due to scroll-over autoplay..

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4 Steps to Getting Your Business Ready For 2016

2015 is coming to an end and that doesn’t just mean ‘a new year a new you.’ It also means a new year and a new business plan! Chicago is jam-packed with businesses small and large, unique and plain; therefore, when the clock strikes midnight on New Year’s Eve, your need to have a plan ready to go that will allow your business to stand out from the thousands of others is paramount.   Step 1: Update Your Website and Social Channels.

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Searching For Jobs in the 21st Century

Online video chat platforms, social media, and online CVs are being used more than ever by businesses to recruit and interview job candidates. The once popular informational phone interview tactic is quickly becoming extinct in the developing business world as a direct result of businesses conducting interviews via Skype, Google Hangouts, or other video chat platforms.   It seems the days of Social Media being frowned upon by employers are over. Employers WANT to see you using Twitter, Facebook, Google+, LinkedIn, Etc..

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Should Social Networks Be Involved in the Fight Against Terrorism?

Social Media is being used by militant groups around the world to recruit new members and spread propaganda internationally. This poses a threatening call-to-action for change on social networks.   Originally, when social networks like MySpace and Facebook were created they were used primarily as a means for connecting with others and sharing opinions, with the hope that this would be done so peacefully. Though these primary uses are still relevant today, there has been a complete over-saturation of opinion sharing on.

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5 Reasons Why Blogging is TOO Important to Ignore

(Image from creativebloq.com) You may be asking yourself “why do I even need to blog? I’m not trying to be some internet marketing guru.” Well we’re here to show you that becoming a “guru” is not necessary and developing small blogging habits can have drastic increases in your business’s revenue.   First and foremost, what is a blog?   A blog is a regularly updated website or web page, typically run by an individual or small group, written in an informal or.

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