Training

Building A Brand Done Right! 3 Tips to Success

Your brand is everything that you and your company stands for as a business.  Without a good, clear, and concise brand not many will know what your company is about or what your company is selling.  In order to build a solid brand you must invest a lot of time into making your brand presentable and recognizable. Making your brand presentable and recognizable is such an important step!  This is why I have written this blog.  To help you get on your.

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Set Up a Social Media Strategy in 5 Steps

It’s important for your business to utilize social media, but it’s even more important that you plan and execute a strategy. Research tells us that over 50% of small businesses need help with social media. The truth is, many businesses have a social media presence but are not engaging, therefore not reaching their goals. With the right planning, your business can use social media effectively, but it starts with the right strategy.     Establish your business objective   Before jumping on social.

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4 Steps to Getting Your Business Ready For 2016

2015 is coming to an end and that doesn’t just mean ‘a new year a new you.’ It also means a new year and a new business plan! Chicago is jam-packed with businesses small and large, unique and plain; therefore, when the clock strikes midnight on New Year’s Eve, your need to have a plan ready to go that will allow your business to stand out from the thousands of others is paramount.   Step 1: Update Your Website and Social Channels.

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Searching For Jobs in the 21st Century

Online video chat platforms, social media, and online CVs are being used more than ever by businesses to recruit and interview job candidates. The once popular informational phone interview tactic is quickly becoming extinct in the developing business world as a direct result of businesses conducting interviews via Skype, Google Hangouts, or other video chat platforms.   It seems the days of Social Media being frowned upon by employers are over. Employers WANT to see you using Twitter, Facebook, Google+, LinkedIn, Etc..

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